Thursday, September 12, 2013

We Love It: Birchbox

This one is for all you beauty junkies - if you're not familiar with Birchbox yet, it's time to get on board (and as a bonus, we have an exclusive Birchbox discount code for you at the end of the post)!

M and I have been Birchbox subscribers for the past two years. Birchbox is a fantastic company that delivers a monthly box full of beauty goodies right to your mailbox. It's a wonderful way to sample new products without the commitment of spending a large amount of money on a full-size product. Birchbox introduced me to Melvita Floral Water (which is now one of my beach bag staples) as well as my latest makeup obsession, Eyeko Skinny Liquid Eyeliner. At $10 a pop, the monthly box is a great bargain to try a variety of products (not to mention very fun to get a monthly present in the mail). Plus, Birchbox offers its subscribers bonus points for reviewing the products on their website, which can be applied as a discount to purchases from their online beauty store.

Earlier this week, The Sequin Notebook was invited to a special Birchbox bloggers event that gave us insider access to their Birchbox Local office in Manhattan. 


Since M is in the home stretch of waiting for Baby M's arrival, I ventured down to Chelsea to check out the Birchbloggers event. Right from the start, it was clear that Birchbox was rolling out the red carpet for all of the bloggers.


Hair, makeup, nails, drinks...where's a gal to start? 

The Birchbox Local space had whimsical touches throughout the rooms, including a custom foosball table and candy dispensers built into the walls.


They also knew exactly what kind of snacks these bloggers were interested in noshing on...prosecco, mini cupcakes, and jars of candy filled the tables...basically, all of the TSN diet staples!


The evening started off with complimentary appointments for hair, makeup, nail, and facial touch-ups. I opted to give my hair a little extra oomph by visiting the Drybar station, where Jo revved up my volume and gave me some fantastic waves. As a side note, Drybar is our absolute FAVORITE blow-out bar...M and I love going there for a Gals Day treat, and definitely encourage you to make an appointment with them for any upcoming special event.


Representatives from Drybar, Stila, Color Club, and Dr. Brandt glammed up the bloggers 

The most popular place to be at the event was definitely the Sample Wall! It was chock full of the fabulous products that Birchbox distributes every month, and each blogger had the opportunity to build her own box and take home five samples. It was not easy to decide which five products would be the lucky winners, but it was super fun to customize my own Birchbox and swap tips with other bloggers about which products are our favorites.


The bloggers are all set to fill up their custom Birchboxes 


One small section of the wall of samples 

Once everyone had the opportunity to primp and make their DIY Birchboxes, the bloggers settled in for a conversation with Birchbox co-founder Katia Beauchamp and Lucky magazine beauty editor Jean Godfrey June. It was truly inspiring to hear these two amazing women talk about their entrepreneurial paths (and share some beauty tips as well).


It was such a pleasure to get a sneak peek at the inner workings of Birchbox, connect with other bloggers, and of course, take home my very own custom Birchbox, which was filled with a combination of reliable staples and new surprises:


Products from left: Smashbox Photo Finish Primer, Color Club Nail Polish in Savoy Nights, Origins Modern Friction, POP Beauty Pouty Pop Crayon, Mally Beauty Age Rebel Waterproof Shadow Stick 

If my Birchbox love has made you a believer, you can sign up for a subscription using this link: Birchbox

Also, here's an exclusive discount just for you: use code BIRCHBLOGGER15 to take 15% off any purchase of $50 or more from the Birchbox store!

And if any New Yorkers just can't get enough Birchbox, they're launching a series of events starting today (running through 9/16) where you too can build your own Birchbox and sign up for fabulous appointments:


We hope you love your Birchbox as much as we do! 

xoxo
B

2 comments :

Thanks for visiting The Sequin Notebook! We LOVE hearing from you :)
xoxo
B & M

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